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Rules of Engagement

Customer Engagement is not a new concept, but as of late, it has been a hot topic in every industry. The constant conversation that exists between companies and customers is becoming more and more important – and accessible – than ever. In order to keep that conversation going, brands have to listen to what consumers want. On the flip side, those same consumers have to feel compelled enough to participate in that same conversation. As you can see, this new wave of engagement requires some extra effort from both parties, but what can companies do to encourage that kind of participation from their target audience?

How technology is revolutionizing online learning

Online learning is evolving at the speed of light—or at least at the speed of the internet. That’s why it’s important to keep up with the new ways today’s students learn and the increasing role of technology in education. But education no longer pertains to children, in the classroom of life, adults and children alike are on a constant learning continuum. Technology and education have never been more synonymous than they are today.

Gamification: The new culture of program engagement

The term “engagement” seems to have landed itself onto this decade’s list of popular buzzwords. Whether it is in business or in our daily lives, the term is used (and used often) to describe how we interact with a brand, product or concept.

At its core, the term is used to describe the model of how information is passed back and forth between a provider and a consumer, as opposed to information being projected at a consumer with zero reciprocation. Engagement has become the goal, rather than simply the model of communication, and is currently the key to any business’s success. Businesses want consumers to interact with their products, provide feedback and ultimately feel like investors in the product they are buying, using, or consuming.

Six Education Realities of Students Learning About Conservation

When you step into the classroom of today, you readily witness the evidence of technology. From kindergarten to college, the learning environment is surrounded by electronic teaching and learning devices. Students have the ability to learn about the complexities of energy and water conservation from their home or classroom.

THE FOREFRONT OF INNOVATION

Want to stay abreast of regulatory updates, inspiring innovations and thought leadership related to grid optimization? Welcome to our blog, where Franklin Energy’s experts come to delve into everything you need to know to stay at the top of your game in our ever-changing environment.

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