<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=1941600816167938&amp;ev=PageView&amp;noscript=1">

BLOG

What Smart Speaker Customers Really Want from Utilities

In 2015, Amazon’s first voice-controlled smart speaker, Echo, was released across the United States, along with its virtual assistant service Alexa. Since then, sales have exploded. Amazon now ships tens of millions of units each year, and competing devices from Google and Apple are also gaining impressive market penetration.

The Whole Enchilada

FREE CFL’s! Scratch that. FREE LED’s! Scratch that. FREE...smart thermostats? Etc., etc., etc. Engage the customer with enticing free energy efficiency products, reminding them that they will SAVE ENERGY and SAVE MONEY. Boom. Your job is done, right? Enter smart grid optimization. Enter a new world where customers are becoming part of the process, not just as benefactors but rather engaged decision makers. 

Marketplace Enhancements for Your Online Store

As utility customers grow and change, the services and products they need—and the shopping experience to buy them—do too. That’s why marketplace enhancements might be a good upgrade for your online store. These enhancements can:

THE FOREFRONT OF INNOVATION

Want to stay abreast of regulatory updates, inspiring innovations and thought leadership related to grid optimization? Welcome to our blog, where Franklin Energy’s experts come to delve into everything you need to know to stay at the top of your game in our ever-changing environment.

Subscribe to Email Updates

Recent Posts